Legal Marketing

Legal marketing can be difficult, especially when you hire a marketing company that just doesn’t understand the law. What you need is a team that understands the complexities of the law and can help your clients learn more about your practice. Learn the latest news headlines, tips, and tricks to law firm marketing in today’s world.

Female CEO on the Rise: ENX2 Legal Marketing Chosen as Exclusive USA Sponsor for Elite Chambers and Partners Event in Rome

ENX2 Legal Marketing has been chosen by Chambers and Partners to become the exclusive USA sponsor for the Chambers Editors’ Reception: Rome 2018 event at the Palazzo Naiadi in Rome, Italy, on Sunday, October 7. This legal networking event is a chance for attorneys to meet and interact with some of the world’s best law […]

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I See You: Beware What Your Social Media Footprint Says About You

The world of social media has changed drastically in the past couple of years. No longer is it just a place to share cat videos and complain about your life. We now live in constant dread over what our president is going to rant about on Twitter. Controversial comments that once were passed from mouth […]

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Legal Marketing Lessons: Always Check the Work

An interesting article in the Legal Intelligencer caught the eye of my boss last week. The article discussed a lawsuit between a PI law firm out in Pittsburgh and the legal marketing company FindLaw where the firm said it paid nearly $300,000 for web development and social media marketing that did anything but bring in […]

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Facebook, Don’t Go Breaking My Legal Marketing Heart

In light of all of the news surrounding Facebook and data privacy, law firms and legal marketers who advertise their services on Facebook are wondering if their information is safe. Last week, Facebook’s CEO, Mark Zuckerberg, testified before Congress in regards to the Cambridge Analytica data privacy scandal, in which more than 87 million Facebook […]

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Legal Marketing: A Millennial’s Perspective

After a short hiatus from the ENX2 Blog, I am back! And, I have great news. I’ve been promoted to Social Media Manager. YAAASSS! Back to business. This week, I wanted to write about legal marketing. But, not your normal fact-filled, legal marketing article. This is going to be a millennial’s perspective (that’s me!) of […]

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Legal Marketing Lessons: Gotta Have a Content Marketing Plan, Stan

A few weeks ago, a survey was released that took a look at the state of legal marketing in the U.S. The researchers interviewed in-house counsel from law firms across the nation and asked them a simple question — Are you suffering from information overload? A whopping 96 percent say that not only were they […]

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Legal Marketing Lessons: Get Thee on Social Media Now!

The results of an interesting survey by FindLaw came out recently that should have all lawyers paying attention. According to the survey, the majority of consumers, at least 54 percent, say they are more likely to hire an attorney who has an active presence on social media than a lawyer who isn’t. This is especially […]

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Legal Marketing Lessons: Staying Personable is Important to Clients

You never realize just how valuable contacting someone for help can be until the option is taken away from you. Take what happened to me this week. I’ve been a Facebook user almost 10 years now and have been using it for business purposes for about half that time. I’ve never had any trouble with […]

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Legal Marketing Lessons: There’s No “I” in Teamwork

This past week, I completed something extraordinary. Well, for me anyway. A few months ago, a friend of mine had urged me to join her team for Mudderella, a 5ish-mile mud run for women featuring about 11 to 13 obstacles that focused not only on your strength and capabilities but working with others to reach […]

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Legal Marketing Lessons: Google Isn’t The Only Name In the Search Engine Game

Just yesterday, we all woke up to the news that Verizon had bought Yahoo for $4.83 billion. With this new purchase and its acquisition of AOL in 2015, Verizon has just thrown its hat in the ring to become a “top global mobile media company.” And it certainly looks like Verizon on its way – […]

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