If you own a business, have a website, or work for a marketing company, it’s time to explore some of the important SEO trends for 2021. Google is looking to implement core web vitals in May of 2021. Core web vitals are a new part of Google’s algorithm that ranks websites based on several factors and lets you see how well you are performing.
Explore these metrics and how they impact your ranking on the world’s No. 1 search engine. You can then take your website and your results to where you have always wanted them, and you will be happy with the outcome. Review website stability, speed, and interactivity to reach your goal.
Website Stability
Website stability is an important factor for you to consider. You want a stable website that does not crash. Core web vitals look at your website’s stability and give it a ranking. Based on your ranking, you know where you stand and how your website’s stability affects your Google ranking. Optimize your website’s code so that you can improve your vitals and take your ranking to a whole new level.
You will notice the increase in your ranking within a few months or weeks depending on other factors like how well the rest of your website is designed and optimized. Google cares about stability because it impacts the user experience. A stable website is easier to use and prevents the user from running into problems along the way. Google and other search engines like Bing and Yahoo place stable websites higher on the search engine results pages.
Website Speed
The speed of your website is another factor that core web vitals takes into consideration. Your website should load within a few seconds if you don’t want your users to get impatient and leave your site before they even look at a page. When you want to optimize the speed of your website, remove unneeded graphics and optimize your website’s code. You also want to make sure you have a clean layout so that your users don’t have to load unneeded resources.
When you take your time and put in the effort, your website’s speed can reach new heights. You can test your site speed with the Google PageSpeed Insights tool. If you can’t increase your website’s speed no matter what you do, try updating your hosting plan.
Core web vitals scores your loading speed and shows you where you stand, letting you know if you need to make any improvements. Keep your short- and long-term goals in mind if you would like to get the most from your effort, and you will be glad you did.
Website Interactivity
A website’s interactivity will also play a role in the results you expect moving forward. You want your users to have interactive menus and other elements that keep them engaged in your content. Core web vitals scores how interactive your website is, and you will know if you can improve your effort.
Making your website more interactive is a powerful way to increase your ranking and boost your profitability. You can add interactive elements and see the experience of your users increase.
Final Thoughts on Core Web Vitals and SEO in 2021
If you want to take your 2021 SEO effort to new heights, take core web vitals into account. You need to make sure you follow a proven plan and remain focused on the outcome you had in mind, and it won’t take long to see the difference. Keep looking at your core web vitals to understand how your marketing effort is going.
When you do so and remain dedicated to your goals, you will give yourself a much better chance of getting the results for which you have been hoping. Your SEO efforts will reach a level of success you never thought possible. If you want to get your New Year off to a good start, begin planning your SEO strategy today.
Let ENX2 Marketing Handle Your SEO Marketing Campaign
Does all of this sound too complex and involve too much work for you or your team to handle? SEO is an ever-changing field that requires much time, effort, and persistence. Hire ENX2 Marketing today to let our SEO experts take control of your campaign and get your website on the path to being on the first page of Google.